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Directeur marketing B2B – Douala

PRIMUS CLOUD SOLUTIONS

Douala, Littoral, Cameroon

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Publicité - Marketing

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Directeur marketing

Description
Join our passionate growth hacking team and elevate our communications to new heights! leveraging social media to bridge the gap between our product creators and the tech community in Cameroon.
Missions / Responsabilités / Activités
Purpose of the Role:
  • Craft engaging content that sparks conversations with developers, tech enthusiasts, and security engineers.
  • Drive excitement around product launches (think #Aws, GCP, Azure!), sneak peeks, and awesome swag giveaways.
  • Utilize LinkedIn Ads to strategically reach your target audience across Cameroon.
The ideal candidate is passionate about technology, technology marketing and the use of technology in marketing. They prefer to work in an environment that emphasizes ownership of campaigns, collaboration, learning, curiosity and a drive to continually improve oneself / the team / the organization. They love to problem solve, get hands-on, experiment, measure and use automation to make daily life easier.
This role sits in the commercial team reporting to the sales and marketing consultant.
Location: This role will be base in the littoral region of Cameroon.
Responsibilities:
  • Create, schedule and publish content and campaigns across multiple social media channels
  • Deliver regular analysis and reporting on social media metrics, content performance and campaigns results
  • Support the growth and nurturing of Primus Cloud solution’s social media audiences, while increasing engagement rates and valuable actions
  • Develop flair with copywriting and asset creation to create messaging that aligns with the brand and its personality, and drives audiences towards action
  • Be responsible for executing A/B and multivariate growth tests
  • Be audience centric, focusing on platform and community moderation, as well as direct audience engagement
  • Create awareness on integrated campaigns, product launches, webinar series, industry announcements and core content.
  • Build SEO backlinks to generate high-quality Inbound leads for the business developer.
Compétences / Exigences / Qualités
  • Bachelor's degree in business administration, marketing, communications or a related field.
  •  2-5 years of experience in a similar role, focusing on SaaS products.
  • Strong understanding of the SaaS industry and market trends.
  •  Excellent communication and negotiation skills (Bilingual – English and French).
  •  Proven track record of growing brand awareness and Inbound lead generation.
  •  Ability to work independently and as part of a team.
  •  Proficiency in Microsoft Office and advanced audience growth and management tools.
  •  Experience with data analysis and reporting.
Knowledge & Skills:
  • Experience managing social media platforms for Cloud providers, part of a content team or marketing agency
  • Hands-on knowledge of social media management tools, an understanding of web analytics tools (social and web)
  • Proficiency with at least four social media platforms including LinkedIn, TikTok, Twitter, Facebook, Instagram 
  • An analytical eye and a good sense for the type of content that performs best depending on platform and objective
  • Experience with educational content funnels, and using video as a core social media marketing asset
  • Exceptional interpersonal skills and aptitude for forging trusting relationships across diverse, cross-functional teams
  • Excellent verbal and written communication skills, strong content marketer
  • Proven ability to prioritize and differentiate what matters from the noise, meeting deadlines without sacrificing quality
  • Willingness to travel up to 4 times a year for internal events
Vos Avantages
  • Professional growth - access to ongoing development opportunities, enhancing expertise in the CSP industry.
  • Opportunities for personal and professional development through individual contributions.
  • Collaboration with international clients, enriching experience in the local Market.
  • Travel opportunities - embrace occasional business travel opportunities to strengthen client connections.
  • Collaborate with passionate professionals dedicated to achieving common goals.
  • Receive a competitive salary (+bonuses) and benefits package commensurate with skills and experience.
  • Remote work options and flexibility in managing work schedules.
Profil du candidat
» Niveau d'expérience: Expérimenté
» Années d'expérience: Entre 2 an et 3 ans
» Niveau Académique Minimum: Licence
Documents de candidature
» Curriculum Vitae
NOTE: LES ARNAQUEURS SONT DE PLUS EN PLUS ASTUCIEUX! N'envoyez jamais de l'argent à un inconnu au cours d'un recrutement quelle que soit la raison! Et Si vous devriez le faire, que ce soit à vos PROPRES RISQUES!
Instructions de candidature
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